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The Gamebrit Podcast by
published Wednesday, Sep 24th

#013 — Synergistic Marketising

Episode 13 of Britain’s soon-to-be favourite gaming podcast, The Gamebrit Podcast is here!

This week Leo isn’t in Amsterdam so he delivers his verdict on top-seller Destiny. We also talk about the recently released Wii U game Hyrule Warriors, the Microsoft acquisition of Minecraft studio Mojang and, believe it or not, violent ice cream trade-ins. Also, MARKETISING.

Make sure you never miss an episode by subscribing to The Gamebrit Podcast via RSSon Stitcher or in iTunes.

Got any feedback or questions for the show? Drop us a message via Twitter, on our Facebook or by email at podcast@gamebrit.com.

Call now!


Xbox One by
published Tuesday, Jul 15th

Microsoft Set To Cut Jobs, Reading Office Rumoured To Be Affected

Reports have surfaced that Microsoft are set to cut around 6,000 jobs later this week.

Bloomberg reports that Microsoft are making the cuts as it looks to streamline following the purchase of Nokia’s phone unit.

The financial site highlights that the potential job losses could surpass Microsofts cuts of 2009, where some 5,800 employees were let go.

Worryingly for UK employees it is believed that some of the cuts could occur at the European headquarters of Xbox’s global marketing team, based in Reading.

Although a spokesperson for Microsoft declined to comment, an anonymous source told MCV that the Reading office “will be significantly impacted”.

The source added that employees affected will be notified via an internal announcement on 17th July and will be asked to reapply for jobs as part of Xbox’s restructure of sales, marketing and development.


by
published Saturday, Jul 05th

Original Xbox Team’s Ed Fries To Speak At Abertay University

Computer gaming veteran Ed Fries, who held a key role in the team behind the original Xbox, will give a talk at Abertay University on Tuesday 8th July.

Fries lays claim to over 30 years of industry experience, during which he helped to shape the launch of the Xbox, being pivotal in bringing developers Bungie and Rare to Microsoft. He also served as Vice President for Games Publising for Microsoft before leaving the company in 2004.

Fries is currently CEO at FigurePrints, along with being involved with several companies in an advisory role, including the International Game Developers Association.


by
published Saturday, Nov 23rd

GAME Hails Xbox One Launch Success, Says Sales Will Surpass 360 Debut

After a successful Xbox One launch night retailer GAME made a bold statement saying the new console launch will “easily” surpass sales of the former Xbox 360.

Whether this proclamation turns out to be true remains to be seen, however early figures seem positive. GAME was keen to stress that customers wanting an Xbox One must be quick if they want to get a console in time for Christmas.


by
published Tuesday, Oct 29th

Microsoft Hires Jonathan Ross As Games Consultant

Microsoft have taken an unexpected and unusual step in hiring presenter Jonathan Ross. The hire was announced Monday, October 28th at an Xbox One event in London.

Ross, whose company Hotsauce recently released its first iOS game Catcha Catcha Aliens, will serve as a consultant and advise Microsoft’s development teams in the UK.


Xbox One by
published Saturday, Oct 26th

Here’s Where You Can Play The Xbox One Before Launch

With the launch of the Xbox One right around the corner, Microsoft have started cranking up the hype machine by way of holding a series of hands-on events with their next home console across the UK.

Three different types of events will be taking place including, the ‘Area One’ event, the ‘Xbox One Tour’, and ‘Xbox One Test Drive’ play sessions. The various events will offer a varying hands-on experience, with a range of playable next generation titles on show, including Forza Motorsport 5, Ryse: Son of Rome and Battlefield 4 among others.

Gamebrit has compiled a list of the events through England and Wales alongside which titles will be playable.


Xbox One by
published Wednesday, Sep 04th

Xbox One UK Release Date Confirmed

Microsoft announced Wednesday that the Xbox One will launch in the UK on Friday, November 22nd.

The £429 console will arrive alongside over 20 launch games, including the likes of Battlefield 4, Call of Duty: Ghosts, Forza Motorsport 5 and LEGO Marvel Super Heroes.


by
published Saturday, Aug 24th

Xbox One or PlayStation 4? Whichever You Choose, You Win

Back in May Microsoft’s Xbox One was unveiled at a special media event, bringing with it a number of ill-favoured key policies, such as enforced Digital Rights Management (DRM), a compulsory Kinect camera and a £429 price tag (the latter of which was announced at E3). As a result of these unpopular decisions Sony’s PlayStation 4 quickly became the leading ‘next-gen’ choice in many gamers minds.

However, a lot has changed since then, with us now arriving at a point where things are a lot more even. So, with the playing field levelling out, does it really matter which ‘side’ you pick?


Xbox One by
published Monday, Jun 10th

Xbox One Launching In UK This November

Microsoft announced Monday, June 10th at their E3 2013 press conference that their next home console, the Xbox One, will be launching, as expected, in the UK this November.

The machine, priced at £429, comes with a 500GB hard drive, a Blu-ray drive, built in Wi-Fi, a 14-day free trial of Xbox Live Gold along with a bundled Kinect and wireless controller. No headset is included and will instead be sold separately.