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Fundraised Indie Videogame Rom-Com Flick ‘What Goes Up’ Complete, Now Up For Pre-Order

Published November 24, 2014 by |
What Goes Up Premiere

What Goes Up
In the summer of 2013 a group of University of Lincoln students raised over £3,000 via fundraising platform IndieGoGo to make their first feature-length film, What Goes Up.

This past weekend, the film saw its premiere at Lincoln’s EMMTEC ahead of its general release next month. 

Billed as a romantic-comedy with a quirky twist, What Goes Up follows socially awkward indie developer Lee through the ups-and-downs of both videogame development and falling in love.

Created on a budget of around three and a half thousand pounds, What Goes Up represents the collaborative effort of a crew of thirty or so people, all of whom volunteered their time to make the feature-length flick a reality.

Speaking at the What Goes Up premiere, Director Matt Gambell told Gamebrit that the production first started life nearly two years ago, then as an idea for a short-film based around time-travel. During development the project grew to a feature-length effort, leaving behind the complexities of time-travel to instead focus on the core story —  the tale of a rookie games developer.

Despite axing the initial time-travel aspects of the story, the film still pays homage to time-travel classic, Back To The Future. However, the pop-culture references don’t end there, with many videogaming nods found throughout, including thrusting at a Kinect, Portal gags, and an entertainingly precise take on the current state of ‘blockbuster’ games.

What Goes Up Premiere

Crew members, friends and family at the What Goes Up premiere.

The film is set to be released on December 19th, and is currently available to pre-order for just under £4.